user experience design.
user interface design.
any screen, any size.



Chuck E. Cheese

Chuck E. Cheese’s is a chain of American family entertainment centers and restaurants. CEC is the first family restaurant to integrate food, animated entertainment, and an indoor arcade.

Seafood Watch

The Seafood Watch app for iPhone and Android makes it easy to choose seafood and sushi that’s good for you and good for the oceans. The Redesigned app makes it easier than ever to get …


Hosted by Emmy Award winner Tom Bergeron, America’s Funniest Home Videos is the longest-running primetime entertainment show in the history of ABC. Each week, the AFV team evaluates thousands of user-submitted home videos, to bring you America’s …


WeMo is a family of simple, ingenious products that make life easier, simpler, better. WeMo uses your Wi-Fi network and mobile internet to control your home electronics right from your smartphone. WeMo also works with …


Why Primer? Learn which KILZ® primers, paints and concrete stains are right for your job. From hiding stains to blocking odors, KILZ® covers it all.


The singer ties Elvis Presley for eighth place for the most top 10s in the chart’s history. She also bests Madonna to become the woman to reach 25 top 10s the fastest.

NBC Universal

NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news …


The Price Is Right is a television game show franchise originally produced by Mark Goodson and Bill Todman, and created by Bob Stewart, and is currently produced and owned by FremantleMedia. The franchise centers on …


Advanstar Communications is a leading provider of integrated media solutions to the powersports industry, offering a dynamic portfolio of business-to-business and business-to-consumer brands designed to engage a very lifestyle-driven $20 billion marketplace.

Acura NSX

The Acura NSX blends technology and design … The production version of the highly anticipated mid-engine Acura supercar is here.


The business purpose of these websites is to provide those who are eligible New Vehicle Purchase Plan savings on new vehicle purchases or leases at authorized Ford Motor Company dealerships. Those who may participate in …

SeaWorld Parks

Every fall, Busch Gardens® transforms into Howl-O-Scream, complete with 300 acres of fears and frights. Howl-O-Scream is Texas, Florida and the Commonwealth of Virginia’s premier Halloween event with tormenting surprises around every corner. The streets …


DIRECTV is one of the world’s leading providers of digital television entertainment services delivering a premium video experience through state-of-the-art technology, unmatched programming, and industry leading customer service to more than 32 million customers in …

Samsung Mobile

Samsung is a market leader in Consumer Electronics and Cell Phones and for more than 70 years, Samsung has been at the forefront of innovation. Our discoveries, inventions and breakthrough products have helped shape the …

World Science Foundation

The World Science Festival is a production of the Science Festival Foundation, a 501(c)(3) non-profit organization headquartered in New York City. The Foundation’s mission is to cultivate a general public informed by science, inspired by …


Just what IS a pop chip anyway? This existential question has baffled snackers for eons. and by eons we mean like 2 or 3 years. after all, when is the last time YOU popped a …

Johnson & Johnson

Learn more about how to care for the ones you love. Visit the HEALTHY ESSENTIALS® website for coupons, offers, products, tips & more.

Brilliant Distinctions

Brilliant Distinctions is the only program that rewards you with instant savings on Allergan facial treatments and products, like Botox, Latisse, and Juvederm. The following slides are from a master 64 page document – it …

Gaviña Coffee

The Gaviña family’s coffee story began in 1870 in the mountains of Southern Cuba. After our family’s arrival in Los Angeles in 1963, we carried on a tradition of passion for producing gourmet coffee by …


Just as the title implies…unbranded! A white label site for a giant pharmaceutical company.


Kraft Foodservice is a division of Kraft Foods Group, Inc. (NASDAQ: KRFT), North America’s fourth largest consumer packaged food and beverage company. Kraft Foodservice provides a diverse portfolio of brands, marketing and sales expertise and …

BD Analytics

BDM is more than just a sales representative—he or she is your trusted Allergan resource, providing support for the ALLERGAN® Facial Aesthetics product portfolio. As a representative of Allergan, your BDM will usually be from …

  • The ability to destroy a planet is insignificant next to the power of the Force.
    Darth Vadar
  • He’s holding a thermal detonator!
  • When 900 years old, you reach… Look as good, you will not.
    Master Yoda
  • Why you stuck-up, half-witted, scruffy-looking nerf-herder!
    Princess Leia

What is The Hoss?

Well, it's a lot of stuff. The Hoss™ is a term (named after Eric "Hoss" Cartwright in Bonanza) for my process below that aggregates most of my common methods and deliverables produced as I craft amazing user experience design for my clients.

The nickname was used as a nod to the character's ample girth, an endearing term for "big and friendly", which I use these methods for big projects and user friendly interfaces.